Upcoming Live ERA Webinars

Breaking the Code: Selling Your Products Through Live TV Home Shopping

Register Now!Thursday, March 18 - 2:00 p.m. EST (11:00 a.m. PST)
ERA members: FREE / Non-members: $99
Speakers: Maureen Carol - ShopNBC, Nathan Fagre - ShopNBC, Natalie Lontchar - HSN, John Schrogie - ShopNBC and Donna Tarantino - ShopNBC
Moderator: Tom Dellner - Electronic Retailer magazine

What does it take to get your product aired on a home shopping network? And once you get your chance, what is involved in passing quality assurance and getting legal approval? Attend this webinar and learn the answer to these and many other questions as experts in live home shopping reveal the secrets to “breaking the code”!
You will learn:

  • What criteria do home shopping buyers use in selecting products;
  • Some common quality assurance and legal hurtles for new vendors to meet; and
  • The impact of the new FTC guidelines on consumer testimonials, endorsements and social media/marketing

Registration is now open! Remember, all ERA webinars are FREE for ERA members.
 

Fulfillment as a Profit Center

Register Now!Thursday, April 15 - 2:00 p.m. EST (11:00 a.m. PST)
ERA members: FREE / Non-members: $99
Speaker: Kris Johnson - GSI Commerce
Moderator: Tom Dellner - Electronic Retailer magazine

Your fulfillment house can help you with more than just getting your inventory to your customers – they can also help you generate revenue and save you money. Attend this webinar and let Kris Johnson with GSI Commerce show you how your fulfillment house can be a profit center for your business!
You will learn:

  • How to decrease costs and increase profits;
  • How to use your data to grow your business; and
  • How to support your largest customers – your retail distributors!

Who doesn't enjoy saving money?! Register today!