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Jivox Reports 400% Growth as Top Brand Advertisers, Agencies and Media Companies Tap into Interactive and Social Video Ads

Thu, 07/15/2010 - 00:00
Jivox Reports 400% Growth as Top Brand Advertisers, Agencies and Media Companies Tap into Interactive and Social Video Ads

Top brand advertisers and agencies tap into Jivox to deliver interactive video ads online. Nation’s top media companies maximize online revenues using the Jivox interactive online video ad platform to offer online video advertising to their clients.

San Mateo, CA (PRWEB) July 15, 2010

Jivox, the leading provider of interactive video ad technology for online media companies and advertisers, today announced that it has realized strong growth in the first half of 2010. Nation’s top brands, including Intuit, Warner Brothers Music, Sony Pictures Entertainment, General Motors and Microsoft have delivered successful online video advertising campaigns powered by Jivox’s interactive video ad platform and distributed on Jivox’s premium Publisher and Audience Network. Moreover, over 40 media groups, including 8 of the top 50 media companies in the country used the Jivox Video Advertising platform to run interactive online video ad campaigns for their clients and maximized online ad revenues. Working with media companies such as Gannett, Media News Group, McClatchy, E.W. Scripps, Meredith Broadcasting, Lee Enterprises, Sun Times Media, News-Press & Gazette, HealthGrades, Weather Underground, Yodle and many others, Jivox achieved a 400% revenue growth in Q2 of 2010 over the same quarter in 2009. Jivox also grew its video ad distribution network in the first half of 2010 to more than 4,000 web properties with an estimated reach of over 125 million unique visitors per month.

Key milestones in 1st half of 2010 include:

1)    Strong revenue and advertiser growth: Jivox grew revenues by 400% in Q2 of 2010 over the same quarter of 2009 as the company added new advertisers and revenues from media companies have surged significantly. 2)    Rapid adoption of video ad platform: Jivox is being used by over 40 media groups representing several thousand sites to offer online video ads to their clients, including 8 of the top 50 media companies in the U.S. and 3 of the top 4 newspaper groups. The adoption of the Jivox platform usage at media companies has increased by two-fold. 3)    Expanded video ad network: Jivox now offers advertisers distribution to over 4,000 web sites, growing the reach of its network to 125 million unique monthly visitors. 4)    Larger brand advertisers: Jivox is now successfully delivering campaigns for many large brand advertisers, including Warner Brothers Music, Intuit, Sony Pictures Entertainment, General Motors and Microsoft, which yielded consistent and strong campaign performance. 5)    Product innovation: In 2010, Jivox introduced industry-leading online video advertising delivery formats, powered by interactive and social sharing widgets. Jivox also introduced new and enhanced video ad player customization options to provide advertisers full flexibility to deliver messaging to end users while preserving brand identity or leverage the power of social media sharing. Jivox also launched its enhanced publisher portal to allow publishing partners to manage and traffic advertisers' campaigns across multiple interactive online ad formats via a single, web-based interface. Lastly, Jivox has achieved VPAID and VAST compliance through the Interactive Advertising Bureau (IAB) certification program. The Video Player-Ad API definition (VPAID) and Video Ad Serving Template (VAST) certifications standardize the process of serving in-stream online video ads, creating a universal communications protocol between ads and players. Jivox is the only interactive online video advertising platform that conforms to all five IAB standards for all in-banner and in-stream video ad formats, as part of the IAB Compliance Seal Program. 6)    Industry recognition: Jivox continues to be recognized for its growth and leadership in the category. Jivox was chosen as a winner of the TiE50 Award. TiE50 Winners represent the most enterprising companies worldwide in five sectors that are driving today's economy. Selected from among nearly 4,000 nominees, and after almost 100,000 votes, Jivox is chosen as a winner in the Internet sector.

“Online video advertising is the fastest growing form of online advertising, reaching over $1bn in 2009. Advertisers are embracing interactive online video ads because they are a more engaging and effective medium than banner ads or plain video ads. Jivox was one of the first companies to offer a platform for creating, managing and distributing interactive and social online video ads, and as we've grown, we've continued to innovate to meet the needs of both publishers and advertisers. Our early success in the category as well as our product innovation have made Jivox the video ad platform of choice for publishers and advertisers alike,” said Diaz Nesamoney, President and CEO of Jivox.

About Jivox

Jivox technology enables agencies, brand advertisers and publishers to deliver interactive online video advertisements powered by interactive and social sharing widgets. Paired with advanced targeting, optimization and real-time campaign analytics, Jivox provides an unparalleled video advertising solution. The end result is a better-informed, more engaged audience, improved ad performance and ultimately higher ROI on video ad campaigns. Using Jivox, advertisers and agencies run video ads on the Jivox Publisher and Audience Network which has an available reach of over 125 million monthly unique visitors and is comprised of premium websites. In turn, Publishers license and use the Jivox platform to deliver video ads on their own web properties for their clients and manage all aspects of ad operations. Jivox is a privately held company headquartered in San Mateo, Calif. For more information about Jivox, please visit http://www.jivox.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4263064.htm

Pyxl Continues Push in Mobile Website Development

Thu, 07/15/2010 - 00:00
Pyxl Continues Push in Mobile Website Development

Marketing Firm Launches Mobile-Optimized Version of Carpathia Hosting Website

Knoxville, TN (Vocus) July 15, 2010

With 234 million Americans using mobile devices, more and more companies are seeing the necessity in creating mobile versions of their websites. Pyxl, a digital marketing firm, announced today a continued push in the mobile space with the launch of Carpathia Hosting’s mobile website.

“It’s important for us reach our audience wherever they may be, and designing a mobile version of our website was the best way to achieve that goal. Now users can access our website anywhere, anytime,” said Kelly White, marketing manager at Carpathia Hosting. “The Pyxl team worked with us every step of the way in this effort. Their knowledge of mobile design and development requirements made for a very manageable experience. It allowed them to showcase their strengths, while helping us meet our goal of reaching our audience.”

When Pyxl was tasked to design and develop the latest version of Carpathia Hosting’s website, the digital marketing firm knew it was important to build an additional version of the site, optimized for mobile browsers. While the mobile-enabled site is not a full recreation of the site, its clean interface allows iPhone and Android users to view the slimmed down website on-the-go without having to resize or zoom to be able to read important web content.

According to comScore, Inc., about 73 million U.S. mobile subscribers use their phone’s browser to surf the web in an average month, and while two-thirds of mobile devices worldwide have web capabilities, the mobile web does not operate like the classic web. Instead, many devices offer minimal browsers which struggle to render standard web pages.

“Even for the 45 million people in the U.S. who use smartphones with full browsers, there are considerable differences between smartphones, including screen size and aspect ratio, which often makes viewing content on these devices difficult,” said Josh Phillips, president of Pyxl. “It’s essential for companies to begin to adapt web content to work across specific mobile devices and develop mobile versions of their websites, or else they risk losing a sizable portion of the market who will not enjoy their web experience.”

To learn more about Pyxl’s expertise in mobile website development, visit http://thinkpyxl.com/expertise.html.

About Pyxl, Inc.
Founded in 2000 and headquartered in Knoxville, Tenn., Pyxl delivers high quality digital marketing services in the areas of strategy, branding, public relations, social media, graphic design and web and mobile development for established brands and venture-backed startups. Owned and advised by experienced sales and marketing executive, Brian Winter, Pyxl combines business expertise with award-winning creative genius to deliver marketing solutions that produce results. Visit www.thinkpyxl.com for more information.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebmarketing/pyxl/prweb4264014.htm

Greystripe’s iAd-Like ‘Immersion Ads’ Boost Purchase Intent for Buick LaCrosse by 35 Percent According to comScore

Thu, 07/15/2010 - 00:00
Greystripe’s iAd-Like ‘Immersion Ads’ Boost Purchase Intent for Buick LaCrosse by 35 Percent According to comScore

Greystripe, the leading independent mobile advertising network, and comScore have announced impressive results from a brand lift study of a recent mobile advertising campaign for Buick. The campaign was extremely successful across all metrics, including a 21 percent lift in total awareness of Buick LaCrosse and a 35 percent lift in purchase intent. 53 percent of those exposed to the campaign recalled Buick LaCrosse mobile advertising versus 4 percent in the control group.

San Fransisco, CA (PRWEB) July 15, 2010 –

Greystripe, the leading independent mobile advertising network, and comScore have announced impressive results from a brand lift study of a recent mobile advertising campaign for Buick. The campaign was extremely successful across all metrics, including a 21 percent lift in total awareness of Buick LaCrosse and a 35 percent lift in purchase intent. 53 percent of those exposed to the campaign recalled Buick LaCrosse mobile advertising versus 4 percent in the control group.

Buick partnered with Greystripe for the campaign to increase awareness and purchase intent for Buick LaCrosse. The campaign ran from December 2009 to April 2010 and was centered around Greystripe’s Immersion Ads (formerly known as iFlash Custom ads) delivered via Greystripe’s mobile ad network. The formats have recently drawn comparison with Apple’s iAd format.

Greystripe’s Immersion Ads provide advertisers the opportunity to engage users in a variety of ways including advergames, video, and access to a brand’s mobile site. The average interaction time with the ad was 28 seconds per user. Users who engaged with the advergame portion of the Buick ad spent an astounding 2 minutes 42 seconds interacting with the ad, on average. This custom advergame was inspired by the classic Simon Says game and asked users to repeat a sequence of four flashing colors represented by the four tires of the LaCrosse. The advergame highlighted the vehicle’s Stabilitrak system that “transfers power to the wheels that need it.”

Other notable results from the study included a 58 point lift in awareness of Buick mobile advertising among Buick’s target audience of 35 to 54 year olds with $75k+ incomes, and a 29 percent lift in the likelihood to recommend Buick LaCrosse. The ad achieved a 3.9 percent click-through-rate.

“We are so pleased with the results of our mobile campaign that we have begun working on another for the 2011 Regal,” said Craig Bierley, Advertising and Promotions Director for Buick/GMC. “Greystripe’s Immersion Ads delivered exceptional user engagement and significant increases in key metrics for Buick.”

“These results showcase the effectiveness of Greystripe’s Immersion Ads for brands and the importance of offering a highly interactive experience for consumers,” said Michael Chang, Greystripe CEO. “This campaign demonstrates that mobile engagement is one of the most effective ways for brands to increase brand value and reach their business goals.”

About Greystripe
Greystripe is the world’s leading independent mobile advertising network. Greystripe delivers the highest engagement for advertisers, the maximum revenue for publishers and app developers, and the best ad experience for users across all major mobile platforms, reaching tens of millions of mobile users.

Greystripe’s proprietary advertising platform currently serves ads into more than 2,500 application titles, supporting over 1,400 handset models globally.

Greystripe was named the E-Tech CTIA award winner for the Mobile Marketing/Mobile Advertising category in 2009, AlwaysOn OnMedia 100 winner in 2009, AlwaysOn Global 100 winner in 2008, Red Herring Global 100 winner in 2007 and the Under the Radar Best in Show: Mobility winner in 2006.

Visit Greystripe at www.greystripe.com.

About comScore
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and the preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4262954.htm

Empathica Names Steve Raher Senior Director of Business Development in the U.K.

Thu, 07/15/2010 - 00:00
Empathica Names Steve Raher Senior Director of Business Development in the U.K.

Raher will oversee Empathica’s global expansion in Europe and further develop strategic relationships that emphasize the company’s commitment to leading Customer Experience Management solutions.

(PRWEB) July 15, 2010

Empathica Inc., a leading provider of Customer Experience Management (CEM) solutions to some of the world’s most respected brands, announced today that it has named Steve Raher as its Senior Director of Business Development in the U.K.

In the new position, Raher will be responsible for continuing to expand the global reach of Empathica – notably throughout Europe – further developing Empathica’s strategic alliance relationships, maintaining Empathica’s role as the industry-leading innovator of CEM best practices and fostering overall company growth.

“Steve is a seasoned industry veteran with a very successful track record in the CEM space, and we’re excited to have him join our European team,” says Steve DeBacco, Empathica EVP of Global Sales and Marketing. “Since Empathica has experienced tremendous success in North America and the U.K. to date, it’s a natural progression for us to focus on continued expansion throughout Europe. Given Steve’s CEM experience and industry knowledge, he’ll play a key role in helping us communicate our market-leading offering on a global level.”

Raher joins Empathica from customer experience agency GAPbuster Europe, where he spent the last six years managing their European business. Prior to GAPbuster, Raher spearheaded European marketing for digital cameras and products/services at Kodak, Ltd. His 20 years of marketing experience coupled with regular interaction with brand customers, gives Raher unique and valuable insight into brand pain points around CEM and one-to-one marketing.

“I’m excited to be joining a category-leading company in Customer Experience Management,” says Raher. “Empathica takes CEM to the next level by reporting day-by-day results that are delivered at the store level. Its proven track record showcases how brands must listen to customers in a comprehensive manner and glean actionable insights that help enhance the customer experience. Without these insights brands will struggle to reach their full potential.”

About Empathica:
Empathica provides Customer Experience Managementprograms to more than 200 of the world’s leading brands, ranging from multi-unit retailers, to banks and restaurants. Its rich analysis of survey data using state-of-the-art surveying and dashboard reporting software allows for performance-improvement solutions, evidence-based marketing insights, and customer experience management consulting. Annually, Empathica’s 30 million customer surveys in 17 languages reach more than 70,000 locations. A privately-held organization, Empathica is headquartered in Mississauga, Ontario, Canada and also has offices in Birmingham, England and Alpharetta, GA, in the United States. For more information about deriving actionable insights that enhance a brand’s operational excellence, visit Empathica at www.empathica.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4261244.htm

Penton Media Signs Three-Year Agreement with GES®

Thu, 07/15/2010 - 00:00
Penton Media Signs Three-Year Agreement with GES®

Penton expands its agreement with GES to include its full portfolio of shows

(PRWEB) July 15, 2010

Global Experience Specialists(GES), a leading provider of exhibition, event and retail marketing services today announced that Penton Media(PM) has selected GES as its official services contractor for Natural Products Expo West, Natural Projects Expo East, SupplyExpo and Natural MarketPlace. In addition, PM has renewed its contract with GES for 12 existing shows including Waste Expo, Club Industry National, International Wireless Communications Expo, and LDI. The new agreement begins in 2011 and runs through 2013.

“Penton Media has been impressed with the GES team and we are pleased to expand our relationship to include our full portfolio of shows,” said Penton Media President of Trade Show and Conference Group Alan Peterson. “GES’ award-winning customer service, technology enhancements and continued investment in green options make GES the right partner for our shows.”

Exhibitors participating in PM shows will benefit from the convenience of the GES National Servicenter® which was recognized by J.D. Power and Associates for the second year in a row for providing an outstanding customer service experience through its Certified Call Center Programsm. The GES National Servicenter exhibitor consultants are available to assist exhibitors Monday through Friday during all North American business hours.

“GES is honored to partner with Penton Media and service the full portfolio of U.S. shows,” said GES Executive Vice President of Global Accounts Sal Infurnari. “GES and Penton share a commitment to provide exhibitors with hassle-free customer service and industry-leading technology, allowing them to focus on a successful show.”

About GES Las Vegas-based Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI) company, is a leading provider of exhibition, event and retail marketing services. Given its consolidation with Exhibitgroup/Giltspur and Becker Group, GES provides an even wider range of services, including turn-key official show services, cutting-edge creative and design, marketing and measurement services – all with an unrivaled global reach. GES partners with leading shows and brands, including the International CES, Spring Fair Birmingham, International Woodworking Fair, CONEXPO-CON/AGG and IFPE and WasteExpo, Bell Helicopter, Genzyme, L’Oreal, Warner Bros., and Simon Property Group. For more information, visit ges.com.

About Penton Media, Inc. As a leading, independent, business-to-business media company, Penton knows business and how to create and disseminate the vital content that moves markets. Penton is where professionals turn to gain the critical insight, expert analysis, and relevant connections needed to compete and succeed. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit penton.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4217754.htm

Oregon Company Creates Hundreds of Jobs in Campaign to Rebuild Local Economies Across U.S.

Thu, 07/15/2010 - 00:00
Oregon Company Creates Hundreds of Jobs in Campaign to Rebuild Local Economies Across U.S.

Within six months of launching, over one hundred cities in twenty-six states have joined a revolution, resulting in over two hundred new jobs being created to support thousands of local businesses across the country. Their mission is to stabilize and rebuild local economies. Their message is simple - RelyLocal.

(PRWEB) July 15, 2010

On July 15, RelyLocal announced Victorville, CA, as the 100th city to join the quickly growing list of communities that are part of a nationwide effort to strengthen their local economies.

Victorville’s Alyssa Penman remarks, “I truly believe that small businesses will bring our local economy back into high gear and provide more stability over the long term.” She adds, “Finding ways to support our local businesses and improve our community brings me great satisfaction!”

RelyLocal was created in response to the economic problems facing the country. The idea was very simple – empower local business owners to stabilize their local economy while educating residents on the important role that local business plays in the overall health of the community. The company began with three main goals; 1) To provide new, locally-driven, cost-effective marketing resources to small businesses, 2) To develop a grass roots campaign, uniting business owners and residents in a fight for the economic health of their community, and 3) To create as many new jobs across the country as possible.

After a quick test market in Bend, OR, RelyLocal was made available to like-minded entrepreneurs and community advocates across the country. The response has been exciting.

“We couldn’t be more pleased with the steady growth,” says RelyLocal’s Co-Founder, Steve Ramsey. “It has mostly been word-of-mouth up to this point. Our mission and business model really struck a chord across the country and before we knew it, we were surrounded with hundreds of extremely talented and passionate people who are excited to make a difference in their community every day.”

People like Theresa Chmiel of Pensacola, FL, who dropped everything to launch RelyLocal in an effort to bring hope and resolve to an area that is reeling with the economic and environmental effects of Deep Horizon Oil Spill. “The problem isn’t really with WalMart or Amazon,” says Chmiel. “The problem is that residents just don’t think about how they spend their money or where that money ends up. It leaves the community - in many cases for good!” (related story)

“I think we were the first or second to join RelyLocal,” says Angi Reed of Prescott, AZ, an area reeling from the downturn in construction jobs. “Our community really needed something like this, so it was an easy decision. We took a crazy leap of faith, quitting our day jobs and just going for it. Now, just a few months later, we have a staff of eight and hundreds of local members and loyal residents who are joining hands to see their neighbors through this tough time. We are making an active difference in our community and we couldn’t be happier!”

According to the founder, the strength and growth of RelyLocal is in the community of partners across the country. “We took a gamble and developed RelyLocal from the ground up as an entirely new 'open source' type of business model. This would have never been possible by just hiring sales reps across the country,” says Ramsey. “Sure, we provide some simple tools to get our partners started, but the amazing thing is how they really depend on each other for everything from marketing materials and sales strategies to creating partnerships with other local organizations. The power is truly in the people!”

At RelyLocal’s core is the location-specific online directory devoted to locally owned and operated businesses. In addition to the web site’s core feature set of maps, photos, reviews, and coupons, local businesses are promoted through search engine marketing, social media, co-op advertising, old-fashioned networking, and locally driven grass roots campaigns. RelyLocal jokingly refers to this approach as “Word of Mouth Marketing 2.0”.

“RelyLocal isn’t like a normal franchise or business opportunity,” Ramsey explains. “We don’t charge any up-font costs, we don’t tell people how to run their business, there are no products to buy, no limiting rules to follow, etc... In fact, we do everything we can to empower our partners to make their RelyLocal outreach as personal and local-centric as possible. Obviously, RelyLocal in Compton, CA, is going to be much different than RelyLocal in Bozeman, MT.”

RelyLocal recently began accepting applications for the almost 1,000 available territories across the country. “We are on track for our goal of launching 300 cities and creating about 900 jobs this year,” says Ramsey “The toughest part has just been weeding out people who are just looking make a quick buck. We aren’t looking for sales people, we are looking for community advocates.”

Tom Reed of Prescott, AZ, talks about all of the calls he receives, “With all of the online fraud and pyramid schemes out there, they want to hear from real people on the ground that RelyLocal is not a scam. We are proud to be living proof that it is a fantastic opportunity for the right people who want to make a difference in their communities.They just have to be willing to put in the work!”

Whenever he is asked why they have made it so easy and inexpensive to launch a RelyLocal business campaign, Ramsey replies, “Our goal isn’t to make money - it is to change people’s lives and strengthen communities across the country. That’s why we keep at least 90% of the local revenue in the local economy.” Reflecting on his years as a non-profit executive, he adds “There was a time when I wanted to be rich and famous, but nothing is more fulfilling than working with the hundreds of amazing people that are united by one common goal - to change their worlds!”

Thane Bryenton who recently brought RelyLocal toOlympia, WA, notes, ”This opportunity came at just the right time; between jobs and hard economic times in our city. RelyLocal is really giving me and my community the hope and promise of better times to come.”

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4149024.htm

BookDaily and Email Transmit Develop Email Marketing Platform for Authors – Targeting the Self-Published Market

Thu, 07/15/2010 - 00:00
BookDaily and Email Transmit Develop Email Marketing Platform for Authors – Targeting the Self-Published Market

BookDaily.com, the leading source of book samples online, has entered into an agreement with Email Transmit to provide email marketing services to authors. In addition to generating sales online, the BookDaily program is structured to help authors and publishers build their email lists. This partnership facilitates this for authors without an email program in place.

(PRWEB) July 15, 2010

BookDaily.com, the leading source of book samples online, has entered into an agreement with Email Transmit to provide email marketing services to authors. The partnership is designed to help authors use email marketing to connect with readers joining their email lists through BookDaily and other online marketing endeavors.

“As book content continues to migrate to the digital environment, it is becoming increasingly important for book authors and publishers to connect with readers directly online. BookDaily is designed to help authors expose their work to readers and encourage them to opt-in to the authors’ email lists,” said Scott Wolf, CEO of ArcaMax Publishing, BookDaily’s parent company.

“The natural next step is to offer a solution for the authors to then communicate with these readers who have expressed interest in the authors’ work using email. We researched the industry and determined that Email Transmit is uniquely suited to serve this market,” Wolf said.

Email Transmit is a division of Mass Transmit, a full service interactive marketing company. The company’s president, Anthony Schneider, is also an author. His book “Tony Soprano on Management” became a bestseller on Amazon, reaching 127 in sales. Schneider credits email marketing to its success. “I first tried hiring a PR firm to help me market my book, but that wasn’t cost effective. So I turned to email marketing, and that’s what worked,” Schneider said. “That’s why I’m so impressed with BookDaily. We’re excited to be able to work with their authors.”

The Email Transmit solution for BookDaily authors includes author newsletter templates, email list management, tracking, reporting functions, and email marketing expertise. (Authors can sign up for the service at http://emailtransmit.com/sign-up-now and use discount code “BD50” to get a special BookDaily discount.)

Wolf said that BookDaily is targeting self-published authors with its approach. According to book industry statistical source R.R.Bowker, 764,448 book titles were self-published in 2009.

“We are committed to providing the best online marketing resources available to help authors and publishers market online. We distribute sample chapters of their books on the BookDaily.com website and through related emails, and then make it easy for the readers to connect with the authors and buy their books,” Wolf said.

About BookDaily: BookDaily is owned and operated by ArcaMax Publishing, the leader in consumer news and entertainment by email. ArcaMax distributes more than 75 daily features by email to a subscriber base of 3.5 million. The company was ranked as the 19th fastest growing company in the Media category in the Inc 5000 list.

BookDaily was launched in May 2009. The bookdaily.com website features the first chapter of more than 80,000 books. In its first year, BookDaily distributed more than 10 million sample chapters to readers on the website and by email. The company has more than 25,000 full reader accounts and currently maintains 150,000 email subscriptions.

About Email Transmit: Email Transmit is a best-of-breed email marketing solution for professional marketers. Email Transmit offers a combination of services and technology, including strategy, design, production, social sharing, referral marketing and campaign tracking.

As an email service provider, Email Transmit is easy to use without lengthy training or prior knowledge of HTML. The global client list includes publishers and authors, as well as some of the world’s top brands and organizations, including Heineken, Met Life, The Wharton School, and NBC Universal.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4116954.htm

USHorse.biz Revamps Website with Equestrian Business Features

Thu, 07/15/2010 - 00:00
USHorse.biz Revamps Website with Equestrian Business Features

The One Stop Horse Portal now features Business Promotion, Custom Websites, a Full Equestrian Store, Member Marketplace and Direct Links to Featured Businesses

(PRWEB) July 15, 2010

USHorse.biz is the place where members can take charge of their own business by posting press releases and articles themselves, utilizing a high traffic site to get the word out. This portal is a conduit for businesses to gain a foothold on the Internet.

Whether marketing horse products or selling equestrian art, offering a shopping cart website can be pricey, especially for small business owners. But for individuals and groups who sign up for USHorse.biz membership, e-commerce sites come free of charge. At USHorse.biz e-commerce site, a member can post his/her equestrian products or services for viewing and have customers routed directly to a designated website or e-mail address, at absolutely no cost. Members also have access other online tools and services, including custom websites, a national equestrian directory, employment listings, horse sales, horse photo galleries, news on industry tradeshows, details on equestrian suppliers, products services and events, and related equestrian links.

Since the launch of a full equestrian shopping portal last month, Internet traffic has increased by one third, so the value to members grows daily. USHorse.biz is dedicated to serving equestrian businesses with low cost features with high value back up.

Newsletter sign-up: http://visitor.constantcontact.com/email.jsp?m=1102224453465&p=oi Follow us on twitter: http://www.twitter.com/USHorseBiz Follow us on Facebook: http://www.facebook.com/group.php?gid=116584960756&ref=ts

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4264854.htm

Specialized Search Leader Chemidex Changes Name to Innovadex

Thu, 07/15/2010 - 00:00
Specialized Search Leader Chemidex Changes Name to Innovadex

Innovadex (formerly Chemidex) is revolutionizing food and beverage product development. More than 250 of the food and beverage industry's largest ingredient suppliers worldwide have made 25,000+ technical documents for over 5,000 of their products accessible for R&D through Innovadex. Now the most powerful specialized search engine in the food and beverage industry, Innovadex takes seconds to connect qualified product developers with ingredient suppliers, samples, and the world’s largest online collection of technical documents serving the industry. Innovadex speeds innovation by connecting product developers worldwide with ingredient suppliers during the earliest phases of the development process. Half of Innovadex’s customers are outside the U.S. and the search engine is available in seven languages. Innovadex has offices around the world to serve the North American, European, Asian Pacific and Latin American markets.

(PRWEB) July 15, 2010

Chemidex, a leading business-to-business search engine for chemical and life sciences product developers worldwide, is changing its name to Innovadex. Now the most powerful specialized search engine in the food and beverage industry, Innovadex takes just seconds to connect qualified product developers with ingredient suppliers, samples, and the world’s largest online collection of technical documents serving the industry.

Innovadex (in oh vuh dex) has been working with food and beverage ingredient suppliers and end-product producers over the past year to dramatically expand its technical document “Cybrary”, and to enhance its features for product developers. More than 250 food ingredient suppliers worldwide are represented in its document repository, with technical information on over 5,000 products.

Among newly introduced features, food and beverage product developers now can search for information based on a product’s type, end-use application, and performance criteria, as well as “benefits/claims” and “application” criteria that locate unique traits of particular ingredients and recipes. Searches also can be conducted for ingredients that have achieved certifications such as kosher, halal, or USDA organic.

“Innovadex facilitates the exchange of information between ingredient suppliers, food scientists, engineers, product developers and others involved in the innovation process,” says Bruce Ianni, Innovadex Founder and CEO. “With our rapidly growing repository of technical product documents from ingredient companies all over the world, and the ongoing addition of new features and services, we look forward to providing an innovation engine that helps food and beverage product developers do their jobs more easily and faster than ever before.”

Innovadex speeds innovation by connecting product developers worldwide with material and ingredient suppliers during the earliest phases of the development process. Half of Innovadex’s customers are outside the U.S. and the search engine is available in seven languages.

Unrivaled Information Source

Innovadex’s proprietary Cybrarys® house the world’s largest repository of product technical literature serving the chemical and life sciences industries. To access the information, product development professionals must register as Cybrary “members”. Membership is free to all qualified industry professionals.

In addition to Innovadex’s unrivaled collection of industry-specific technical data sheets, material safety data sheets, starting-point formulations, recipes, white papers, product brochures, articles, and videos, product developers are kept abreast of industry innovations through Weekly New Trend Tuesday eNewsletters. On a daily basis, alerts allow product developers to track keywords and receive notification of new products and technologies matching their interests.

Product developers and food scientists say Innovadex has revolutionized their ability to locate technical information about ingredients and order samples. Gone are the days of outdated brochures and business cards, endless searches through multiple web sites each designed differently, numerous passwords and logins, and trying to remember if a sample was ordered.

Revolutionized Product Development

Suppliers such as Hormel, Lonza and Mintel credit Innovadex for providing a highly valued tool that delivers timely, accurate, relevant information to current and potential customers. In fact, Hormel has turned to Innovadex as both a cost-saving replacement for housing its own technical documents and a sales tool.

“We decided to use (Innovadex) because we were launching a new web site and needed to provide our customers with access to specifications and product information that was accurate, up to date, and secure,” says Melanie Brechka, National Sales Manager-Ingredients for Hormel Food Sales. “Instead of having to monitor our specs and information ourselves on our own site, with the expense of having to update a web site continuously, we decided to use (Innovadex).”

“In the past, our sales staff spent time responding to requests for specifications or natural certificates, keeping track of who we’ve sent them to, and providing all the information. Now, we’re able to refer our customers to the web site where they can click through to (Innovadex) and access all that information on their own, saving our sales team a tremendous amount of time and freeing them to focus on sales.”

Brechka says the change has elicited a “great reception” from Hormel’s customers. “They like the fact that it’s available at their fingertips. They don’t have to reach a person in order to access information, they don’t have to wait for a reply and, when they’re in the midst of formulating or writing out ingredient statements for a product label, they can locate the information on that site and then verify it with their rep. It serves as a tremendous time saver to the people that are writing up these types of products.”

Mintel’s decision to offer its clients the ability to click through to Innovadex has been successful as well, says Mintel Director Alistair Vince. “(Innovadex) is certainly well received, well used and well liked,” Vince says. “Mintel chose to partner with (Innovadex) because we wanted to improve our offering to our client base. We wanted to make sure we had the best solution for our clients.”

“Mainly, our clients are interested in new products, how those products are formulated, and their ingredients. When they see new ingredients in particular or ingredients that they’re perhaps not as familiar with as they would like to be, they are able to click through to (Innovadex) and see who actually supplies that ingredient and get samples. Using (Innovadex) to provide information and samples is a natural next step for an inquisitive client in research and development who may be interested in the areas that we cover – food and drink, beauty, and the household areas,” Vince says.

In the last 24 months, Innovadex usage has more than doubled, catching the attention of ingredient suppliers such as Thomas Brancato, Head of North America Sales and Marketing, Life Science Ingredients-Nutrition, Lonza Inc. “We decided to use (Innovadex) because it appeared to be an on-line gathering site frequented by product development and R and D personnel by numerous companies seeking ingredients for their novel projects,” says Brancato. “(Innovadex) has increased our ability to directly reach customers who can benefit from our products.”

Founded in 1997, Innovadex has offices around the world to serve the North American, European, Asian Pacific and Latin American markets. Over 100,000 product development experts representing over 25,000 companies worldwide are registered members. More than 90 percent of the companies that formulate coatings and personal care products in North America and Europe have at least one Innovadex member, while many sizeable companies have a large number of members.

Innovadex currently offers Cybrarys serving the food and beverage, adhesives and sealants,, graphic arts and inks, paint and coatings, household, institutional and industrial cleaners, lubricant and metalworking fluids, plastics and elastomers, and personal care and cosmetics industries.

For more information, visit http://www.innovadex.com

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebInnovadex/FoodandBeverage/prweb4264664.htm

RiseSmart Unveils Next-Generation Outplacement App on iPad

Thu, 07/15/2010 - 00:00
RiseSmart Unveils Next-Generation Outplacement App on iPad

Transition Concierge To-Go™ helps laid-off workers find new jobs via their mobile devices.

San Jose, CA (Vocus) July 15, 2010

RiseSmart, a leading provider of next-generation outplacement and recruitment process outsourcing solutions, said today that Transition Concierge To-Go™, its outplacement mobile app for laid-off workers, has been optimized for the iPad. iPad users may access Transition Concierge To-Go web app at ipad.risesmart.com.

“Every day, RiseSmart looks for new ways to help displaced workers find jobs faster – and that includes delivering the latest job leads and job-search tools to mobile devices with Transition Concierge To-Go,” said Sanjay Sathe, founder and CEO of RiseSmart. “RiseSmart’s consistent focus on innovation has energized the $3 billion outplacement space and earned Transition Concierge™ a growing roster of Fortune 500 clients.” Transition Concierge To-Go, which arms workers with personalized job leads and a variety of other job-search resources, is free to eligible employees of companies who use RiseSmart's Transition Concierge as their outplacement solution. RiseSmart currently has several thousand employees in the system who can begin accessing the app from their iPads right away.

The application sends relevant job opportunities directly to workers' iPads, enabling them to see the latest job leads that match their skills and preferences; tag jobs they like for follow-up; send themselves a reminder to take action on a job lead; review notifications for job-related Webinars and networking events; contact a RiseSmart Transition Specialist via phone or e-mail with feedback; review preferences, settings, favorites and more. The application went live for BlackBerry devices in April and for the iPhone last month. A version for Android-based phones will be available in the coming weeks.

About RiseSmart RiseSmart provides next-generation outplacement and recruitment process outsourcing solutions. The company leverages a common technology platform, proven methodologies, and one-on-one support to help employers with their workforce strategy, and displaced employees with their career strategy. RiseSmart drives significant ROI to organizations by offering affordable pricing, reducing severance costs and unemployment taxes for outplacement services and reducing cycle time and cost of hire for recruiting services. For more information, visit www.RiseSmart.com.

Contacts:     Scott Baradell RiseSmart 972.235.3439         sbaradell(at)risesmart(dot)com www.RiseSmart.com

RiseSmart, the RiseSmart logo, Transition Concierge, Transition Concierge To-Go, Recruit Concierge, Talent Assurance, Job Assurance, SmartConsult, SmartSource, and Transitioning Talent. Changing Lives. are trademarks of RiseSmart, Inc. All other trademarks are the property of their respective owners.            

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4265214.htm

TubeMogul Premieres Free Video Analytics for Any Site or Player

Thu, 07/15/2010 - 00:00
TubeMogul Premieres Free Video Analytics for Any Site or Player

Dubbed the first "Google Analytics for video," TubeMogul's self-serve suite of customized video analytics integrates with any site within minutes, tracking every major video player, platform and delivery method on the Web. The suite is compatible with the Open Source Media Framework (OSMF) from Adobe®, Long Tail Video’s JW Player and more.

Emeryville, CA (PRWEB) July 15, 2010

TubeMogul launched the Web's first free suite of video player analytics today. InPlay easily integrates in minutes with any site and can be activated for every major video player on the Web.

While Web traffic measurement has come a long way since Google Analytics democratized the space, online video measurement often requires costly solutions and complex integrations. The launch of InPlay’s free and self-serve analytics suite turns that concept on its head, giving away industry-leading analytics that are counted on every day by thousands of top publishers and advertisers.

TubeMogul InPlay can be installed in any video player, or as a plug-in for common video players and platforms. Compatible platforms include Open Source Media Framework (OSMF) from Adobe, as well as LongTail Video's popular JW Player, Kaltura and Flowplayer. Additionally, TubeMogul InPlay comes pre-installed in Brightcove, the leading online video platform.

In addition to Flash players, the service will soon be available for HTML5, Microsoft Silverlight and YouTube's embedded player. The full list of participating video players and platforms is available on the TubeMogul site at www.tubemogul.com/about/inplayintegration.

InPlay analytics are robust and real-time. Viewership and engagement analytics include streams, time-watched, audience geography, video player embeds, what sites and search terms are referring viewers, completion rates and much more. Performance metrics include bandwidth delivered (and wasted), rebuffer rates by geography and more. All data is easily shared to clients and exported via Excel, data feeds and APIs.

TubeMogul InPlay's metrics can also be compared by any custom dimension, creating endless possibilities to increase publishers' bottom lines. Technical teams, for instance, can compare rebuffer rates between different content delivery networks (CDNs). Editors, content contributors, sales teams and their advertising clients can now compare per-second engagement and streams by different categories and content types.

Here are some reactions from top partners and pundits:

"TubeMogul’s built in support for the Open Source Media Framework allows developers and video publishers targeting the entry-level market to create and add value to their customized video players," said Ashley Still, group product manager for Rich Media Solutions at Adobe. "It’s exciting to see TubeMogul offer more options for publishers utilizing the Flash Platform so they can track and measure their online campaigns."

"One of the biggest pain-points that we hear about from our community is the absence of reliable and affordable video analytics tools in the marketplace," said Dave Otten, CEO of LongTail Video, the creators of the JW Player. "TubeMogul’s InPlay plug-in helps solve that problem, which is why we are excited to make it available to anyone using the JW Player."

"This is a profound shift from the few expensive solutions out there, and will provide the scale that was missing to bring online video to the next level," comments David Toth, Founder of pioneer Web traffic measurement company NetRatings, now part of Nielsen.

“Brightcove is committed to enabling our customers around the world to deliver more impactful, engaging video content,” said Jeff Whatcott, senior vice president of marketing at Brightcove. “Our ongoing partnership with TubeMogul and the company’s new InPlay analytics makes it easy for customers to understand the effectiveness of their content and generate additional value from their video initiatives.”

"TubeMogul's InPlay technology has been powering our on-site analytics for over a year, and its real-time insight is tremendously valuable to clients like Engadget and Sony Playstation," said Robert Sanide, Founder and CEO of Viddler. "We're proud to offer it as a plug-in to TubeMogul's platform."

"InPlay plugs into our platform within minutes and provides our 60,000 publishers with deep viewership and engagement metrics; we're impressed with its capabilities," said Shay David, Vice President of Business and Community Development at Kaltura. "This is a great addition."

"A few lines of code in your player and you have the gold standard of video analytics for your site," stated Brett Wilson, CEO and Co-Founder of TubeMogul.

About TubeMogul TubeMogul is a video advertising and analytics platform that connects advertisers with highly targeted audiences. TubeMogul’s advertising solution is powered by the company’s unprecedented data platform that tracks billions of video streams every month from the Internet’s top publishers. This unique technology enables TubeMogul to help advertisers find consumers who want to watch their videos – and watch them longer. Advertisers and marketers never again have to choose engagement and accountability over reach if they use TubeMogul's video advertising and analytics platform. More Play Time is yours at TubeMogul.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4264034.htm

Healthcare Data Solutions Announces New Hire to Sales Team

Thu, 07/15/2010 - 00:00
Healthcare Data Solutions Announces New Hire to Sales Team

Healthcare Data Solutions announced today that Richard Haury has joined the company as an Account Manager. Mr. Haury brings HDS over 20 years experience in the data industry and will be based out of the Omaha, NE, office.

Foothill Ranch, Ca (Vocus) July 15, 2010

Healthcare Data Solutions announced today that Richard Haury has joined the company as an Account Manager.

Healthcare Data Solutions (HDS) is pleased to announce that it has hired Richard Haury to join its expanding Sales Team. Mr. Haury joins HDS as an Account Manager and will focus on key healthcare markets in the Midwest. He will be based out of the HDS Office in Omaha, NE. Mr. Haury has over 20 years experience working in the data industry. He spent the last two years working as a Regional Account Manager with CAS, Inc serving both re-seller accounts and end users in all aspects of B2B, B2C, and healthcare list and database acquisition.

Prior to joining CAS, Mr. Haury spent 16 years with InfoGroup (formally InfoUSA) as Manager of the re-seller division in American Medical Information. While at InfoUSA, he also served as the Director of Sales and Operations for New Leads USA.

“We are very pleased that Dick Haury has joined the rapidly expanding HDS sales team" said Chris Lundgren, VP of Sales. "Over the years we have had the opportunity to work together and I have always been impressed with his focus on customer service and solution selling. In fact, we share the same philosophy... “To provide the customer the right solution for their immediate need, not necessarily the most expensive one. If we do our job right the relationship will grow as the customer enjoys success.”

Mr. Haury graduated from the University of Nebraska at Omaha with a BSBA in Sales and Sales Management. He currently lives in Omaha, NE, with his wife and two children.

About Healthcare Data Solutions Healthcare Data Solutions is an original source data compilation company focused on building and distributing Physician, Pharmacy, Dentist, Nurse and Hospital databases. HDS provides healthcare data, data processing, web services and new customer acquisition programs for leading healthcare marketing firms. With over 2 million healthcare provider profiles and 1 million healthcare provider emails, HDS is the fastest growing provider of sales and marketing Healthcare Data today. For more information, visit HealthcareDataSolutions.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebHDS/SalesExpansion/prweb4263984.htm

G3 Communications Increases Year-Over-Year Revenue by 120%; On Track to Exceed Goal for Triple Digit Growth in 2010

Thu, 07/15/2010 - 00:00
G3 Communications Increases Year-Over-Year Revenue by 120%; On Track to Exceed Goal for Triple Digit Growth in 2010

G3 Communications announced that the company has increased its year-over-year revenue by 120% and is on pace for triple digit growth in 2010. The company’s customer base has increased by more than 90% year-over-year, through the second quarter.

Hasbrouck Heights, NJ (Vocus) July 15, 2010

While many media companies are struggling, G3 Communications and its divisions, Retail TouchPoints, DemandGen Report and Demand Creation Specialists, continue to see substantial growth, based largely on their focus on using web 2.0 channels and tactics to connect buyers and sellers.

"Startups and fast-moving change-oriented companies like G3 Communications are grabbing market share, aggregating audiences, finding new ways to support communities and innovating, while large, well-established companies often find themselves a step behind," said Tony Silber, Editor and Publisher at FOLIO.

Highlights of G3’s growth:

  •     120% increase in year-over-year revenue growth
  •     Seven consecutive quarters of triple digit growth
  •     Expanded staff size by sixty percent over the past 12 months
“We are really proud of our growth, but also proud of the success our clients are having with the custom content and lead nurturing programs we have put together in the past six months,” said Sal LoSauro, Vice President of G3 Communications. “We have an extremely high renewal rate because we take the time to learn about our clients’ markets and their competitive positioning. “Part of our core value proposition is developing content messaging that complements the strategic direction of our clients and using our expertise in the demand generation space to ensure they maximize their results with those offers.”

In addition to its revenue growth, each of the G3 Communications brands have substantially raised their profile within their specific markets:

  •     Retail TouchPoints served as the official media partner for the recent CRMC Conference in Chicago and is now feeding the content engine for the CRMC newsletter.
  •     Retail TouchPoints has been named the official media partner for the IBM Retail User Group (IRUG).
  •     DemandGen Report was recently featured as a lead presenter as part of the DemandGen Academy during a session on “Deploying, Measuring and Optimizing Digital Media For End-to-End Engagement,” and presented at the Sales 2.0 conference in Boston on June 28, 2010.
  •     G3’s President Andrew Gaffney was a featured presenter at the recent Folio Show during the “Building a Media Revival Through Entrepreneurship,” session.
  •     Demand Creation Specialists has introduced a new blog and webinar series under the Content Connection banner, featuring recent authors Ardath Albee “E-Marketing Strategies for the Complex Sale” and Joe Pulizzi “Get Content, Get Customers”. The next session in webinar series is slated for August 12th and will feature Jill Konrath, author of the new book “Snap Selling.”
G3 Communications was founded in 2006 to provide customized content solutions for business-focused clients. Since its formation, G3 has doubled its revenues each year by focusing on providing customized content and lead generation programs for BtoB marketers, which show demonstrable ROI and support marketing and sales initiatives. The company’s team of content professionals provides expertise in creating call-to-action and thought leadership content.

Please visit http://www.gthreecom.com for more information.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebG3_Com/G3_Growth/prweb4263134.htm

Expert Neurology Panel Discusses Advances in Multiple Sclerosis Therapies

Thu, 07/15/2010 - 00:00
Expert Neurology Panel Discusses Advances in Multiple Sclerosis Therapies

Neurologists on MedPredict’s exclusive thought leader panel are cautiously optimistic about new oral disease modifying agents coming to market, but due to uncertainty about long-term safety, they see these as second-line agents and still await major breakthroughs for the treatment of MS.

(PRWEB) July 15, 2010

MedPredict Market Research, a global provider of pharmaceutical competitive intelligence and market research, has published a new report entitled “Thought Leader Insight & Analysis: Multiple Sclerosis,” designed to provide critical strategic insight for pharma and biotech companies with a stake in the market for diagnostics and treatments in this disease area.

“In this report, our panel of experts describes the clinical progress of the most interesting candidates in the pipeline,” according to Jeff Berk, MedPredict’s president and lead author. “For this iteration of our ongoing thought leader discussions, we asked our panelists to engage in a thought exercise with us. The purpose was to designate their ‘fantasy formulary,’ comprised of the key therapeutics currently in the development pipeline they want to see available for use in the prevention/treatment of MS. Forcing panelists to rank the agents helps us move beyond a theoretical discussion into a reality check on what they really want to use in their practice.”

While Bayer Schering/Genzyme’s Campath (alemtuzumab) and Novartis/Mitsubishi Tanabe Pharma’s Gilenia (fingolimod) received the most mentions from our panel, the research reveals interest in multiple mechanisms, with no clear runaway favorite and no broadly accepted drug sequencing strategy.

In addition to the ranking, the panelists discuss a range of topics, including:

  •     Sequencing therapies,
  •     Biomarkers,
  •     Progressive MS,
  •     Potent immunotherapy,
  •     Fingolimod – class effects or idiosyncratic,
  •     Minimally effective orals,
  •     Neuroregeneration/neurorepair, and
  •     Other mechanisms (e.g. CTLA4-Ig; inhibition of T-cell costimulation).
Transcripts of six qualitative interviews are included in the report.

Companies/partnerships discussed in this report: Acorda/Elan, Bayer Schering/Genzyme, Biogen Idec, Biogen Idec/Elan, Biogen Idec/Genentech/Roche, Biogen Idec/UCB, Boehringer Ingelheim/Exelixis, Cephalon, Glycominds, GlaxoSmithKline/Genmab, Lilly, Lilly/Daiichi Sankyo, Merck Serono, Merck Serono/Apitope, Merck Serono/Lpath, Merck Serono/ZymoGenetics, Novartis/Mitsubishi Tanabe Pharma, Novartis/Kyorin, Pfizer, PDL/Biogen Idec/Roche, Roche/Actelion, Sanofi-Aventis, Teva, and Teva/Sanofi-Aventis.

The full report may be purchased by contacting MedPredict.

About MedPredict MedPredict maintains a proprietary database of over 1,000 global physician thought leaders. Based on primary interviews with these thought leaders, MedPredict publishes periodic therapeutic area reports to keep clients up-to-date on emerging trends and competitive activity. The reports include thought leader reactions to recent publications and presentations, as well as clinical, regulatory and marketing activity.

For more information contact: Elizabeth Mathews MedPredict 513.271.1924

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4263024.htm

Learn How to Become a Company Customers Love and Can’t Live Without via Upcoming Webinar

Thu, 07/15/2010 - 00:00
Learn How to Become a Company Customers Love and Can’t Live Without via Upcoming Webinar

Jeanne Bliss, author of "I Love You More than My Dog: Five Decisions for Extreme Customer Loyalty in Good Times and Bad" and Mary Naylor, CEO of VIPdesk will present a webinar, "Become a Company Customers Love And Can't Live Without" on Wednesday July 28 at 1pm EST. This complimentary webinar will provide attendees with the tools needed to turn their company into one that customers love and can't live without. Jeanne Bliss will present anecdotes and suggested actions guaranteed to help companies develop true customer advocacy while showing how company culture is the driving force behind extreme customer loyalty, and educating attendees as to how their decisions and actions create their culture.

(PRWEB) July 15, 2010

Hundreds of companies have customers who admire them, but only an elite few have true advocates - passionate, vocal, loyal fans who tell the stories of their experiences and about how much they "love" them. How do these companies elicit such customer advocacy and what do they all they have in common?

Learn how to become a company that customers love and can’t live without during an upcoming webinar on Wednesday July 28 at 1pm EST. Jeannie Bliss, author of "I Love You More than My Dog: Five Decisions for Extreme Customer Loyalty in Good Times and Bad" will team up with Mary Naylor, CEO of VIPdesk to review the five decisions and practices that make beloved companies immune to the competition and allow them to thrive—in good times and bad.

This complimentary webinar will provide attendees with the tools needed to turn their company into one that customers love and can't live without. Jeanne Bliss will present anecdotes and suggested actions guaranteed to help companies develop true customer advocacy while showing how company culture is the driving force behind extreme customer loyalty, and educating attendees as to how their decisions and actions create their culture.

Other subjects covered during this webinar, "Become a Company Customers Love And Can't Live Without" include:

  • How your decisions today earn your company beloved status (or not)
  • What decisions beloved companies make to honor employees and customers
  • How beloved companies have clarity for how they impact customers' lives
  • How beloved companies personally bond with customers
  • What decisions drive reliability, peace-of-mind and growth
  • How beloved companies make saying sorry an important "peace process"
“Every customer interaction is a chance to create a loyal customer, or to lose one,” said Mary Naylor, CEO VIPdesk. “I look forward to sharing Jeanne Bliss’ insight during our upcoming webinar, as she is spot-on as to how customer loyalty is really what will drive business through the bad times, as well as the good.”

The first 20 people to register for this webinar will receive a complimentary copy of "I Love You More than My Dog: Five Decisions for Extreme Customer Loyalty in Good Times and Bad." Space in this webinar is limited to the first 100 registrants. Registration is available online at http://bit.ly/a9OdJE. For more information, email marketing(at)vipdesk(dot)com or call 703-837-3507.

About Jeanne Bliss Jeanne Bliss is a customer experience expert with 25 years of experience as the Customer Leadership Experience Executive with major US Corporations including Microsoft, Lands End, Coldwell Banker Corporation, Mazda Motor of America, and Allstate. She founded CustomerBliss in order to create clarity and an actionable path for driving the customer loyalty satisfaction commitment into business operations. Her new book, "I Love You More Than My Dog": Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad, demonstrated how companies can move from being an “everyday” company to a “beloved” company. For more information, visit http://www.customerbliss.com.

About VIPdesk Global industry leaders trust VIPdesk to enhance their brands through our customer care and loyalty programs. Serving as a seamless extension of their brands, our innovative Brand Experience Management Solutions deliver memorable customer experiences, business insights and actionable intelligence that generate customer advocacy and drive business growth. VIPdesk’s full suite of Brand Experience Management solutions includes Concierge Services, Customer Care Services, Social Media Management, Experiential Programs, IVR Services and Voice of the Customer Surveying & Analytics. To find out more about VIPdesk, visit http://www.vipdesk.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebcustomerservice/webinar/prweb4262694.htm

Hinge Digital Officially Launches Full-service 3D Animation and VFX Facility

Thu, 07/15/2010 - 00:00
Hinge Digital Officially Launches Full-service 3D Animation and VFX Facility

Highly Talented Studio Offers Superior Pre- and Post-production Visual Effects for Film, Commercial and Interactive Media

(PRWEB) July 15, 2010

Answering the demand for customized high-quality CG services, Hinge Digital today announces its official debut as a premier full-service 3D animation and visual effects studio. Founded by Roland Gauthier, Michael Kuehn and Alex Tysowsky, Hinge Digital offers over four decades of combined experience in high-quality photo-real CG and character animation at renowned studios including Walt Disney Feature Animation, Sony Imageworks and Laika Entertainment.

Based in the burgeoning creative mecca of Portland, Ore., Hinge Digital has operated under strategic development since 2009. During this time, the company has produced commercial campaigns and interactive projects for clients and advertising agencies including Target, Nike, Microsoft Bing, AKQA/SF and Razorfish Inc. In collaboration with Zimmerman Advertising, Hinge Digital created the fully 3D animated Sales Guide “hh,” for home appliance and electronics retailer hhgregg. To date, the team has produced more than 20 commercials for the campaign, now in its second year.

Extending its presence throughout the entertainment industry, Hinge Digital also specializes in the development of film and television properties based on original content from graphic novel and creature-feature genres.

Roland Gauthier, Founder and Executive Producer Roland Gauthier provides a wealth of experience both as a supervisor and a solutions-oriented production artist within the commercial and film industries. With over 10 years of VFX experience, he has worked on prominent projects and brands including M&M’s, Honda, Microsoft and Henry Selick’s award-winning animated short, "Moongirl." A founder of Hinge Digital, Gauthier serves as the company’s Executive Producer, focusing his talents on business development, budget maintenance and creative direction. Additionally, he stays current with tools and techniques through regular involvement in hands-on production.

Joining the ranks of Will Vinton Studios’ Commercial Division, now Laika/house, he began as a Character Technical Director, quickly advancing to Senior Technical Director and taking lead on dozens of commercials for companies including Wrigley’s, Cheerios and Cox Communications. Gauthier was promoted to CG Department Manager of Laika/house where he oversaw a crew of twenty regular and project staff, managed departmental budgeting and resource allocation, and directed the development of new tools, techniques and internal projects. In collaboration with in-house producers and directors, he developed bids and helped determine the scope of commercial projects.

Michael Kuehn, Founder and Visual Effects Supervisor Showcasing a diverse background in digital content creation for the commercial, feature film and video game industries, Michael Kuehn offers nearly 20 years of expertise ranging from previsualization to asset development and animation. A founder of Hinge Digital, Kuehn’s creative sensibility, technical proficiency, and managerial skill fuel his ability to serve as the company’s Visual Effects Supervisor. Additionally, he performs a variety of tasks from creative direction and pipeline creation to team management and business development.

Since establishing his career as a Senior Animator at Simex Digital Studios, Kuehn has held multiple high-ranking roles at studios including Walt Disney Feature Animation, Sony Pictures Imageworks and Laika Entertainment. Combining an in-depth understanding of design with end-to-end production knowledge, Kuehn has established himself as a trend-setting visionary within the industry. With an extreme passion for compelling animation and visual effects, he has lent his talents to many titles including "Armageddon," "Dinosaur," "Reign of Fire," "Chicken Little" and "Surf’s Up."

Alex Tysowsky, Founder and Animation Director A true veteran within the visual effects and animation industry, Alex Tysowsky has created stunning animation for over a dozen feature films including the Academy Award-winning projects "Spiderman 2" and "The Chubbchubbs!" As a founder of Hinge Digital, Tysowsky utilizes his remarkable skill set to serve as the company’s Animation Director. He additionally maintains a hand in all business aspects ranging from client relations to industry research and development.

With nearly two decades of professional experience, Tysowsky began his career as an animator with Walt Disney Feature Animation, working with studio classics "Fantasia 2000," "Dinosaur" and "The Emperor’s New Groove." Later, he joined the Sony Pictures Imageworks team as a Senior Animator to help in the early stages of production, defining animation styles and developing character personality tests for the animated features "Harry Potter," "Open Season," and "The Lion, The Witch and The Wardrobe."

For additional information, please visit www.hingedigital.com.

© 2010 Hinge Digital LLC. All rights reserved. All other brand names, product names, service marks or trademarks belong to their respective holders.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4260834.htm

British Owned Ampheon Wins International Web Design Award

Thu, 07/15/2010 - 00:00
British Owned Ampheon Wins International Web Design Award

British Owned Web Design Company Ampheon Has Scooped a Coveted International Interactive Media Award for Their Work on a Client’s Web Site, www.rentright.co.uk.

(PRWEB) July 15, 2010

British owned web design company Ampheon has scooped a coveted international Interactive Media Award for their work on a client’s web site, www.rentright.co.uk. The international award is judged by leaders in web design, advertising, public relations, publishing, news and other industries from companies such as American Express, Cadbury’s, Deutsche Bank, Microsoft, OgilvyOne, Time Warner and Verizon. Judging covers web site design, content, functionality, usability and standards compliance.    

The IMA judges commented that the Outstanding Achievement award is an extremely challenging award to win and that the website has excelled in all areas of their judging criteria and represented a very high standard of planning, execution and overall professionalism.

Malcolm Wright, Managing Director of Ampheon explained that such awards are not easy to achieve “It’s necessary to have an extremely competent team in all areas of the agency, not just in design or development but across all disciplines including business consulting so that one can really understand the client’s goals.”

Wright goes on to explain that the web design industry is unregulated and highly competitive and that this has a significant impact on the UK economy. He said, “There are tens of thousands of companies out there that have paid large sums to build underperforming web sites. We are frequently approached by companies that have experienced problems with their existing developers and lost significant sums of money. One must wonder what impact this has on the effectiveness of online trade in the UK, and of companies’ perceptions of trading online. This award helps to vindicate that there are good companies out there who can take the lead in producing effective, profitable web sites.”

Meanwhile Rentright is going from strength to strength with their new site; The company, which provides a portal site for UK letting agents to advertise rental properties to tenants, has seen a transition in just a few months from a brand new web site with a small amount of traffic to over a thousand active letting agent branches and thousands of visitors every day.

Ampheon is a London-based web development agency which has been in business since 1994. It specialises in tailor-made web solutions including custom-build web sites, web hosting, search engine optimisation, Google Adwords management and logo design and corporate branding.

Further information is available from Ampheon on 0203 355 0930, email: contact@ampheon.com, or by visiting the new website directly at www.ampheon.co.uk

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/07/prweb4260344.htm

Cognova Consulting, Inc. of Atlanta Georgia Announces New Interns Joining Their Executive Coaching and Mentoring Team

Thu, 07/15/2010 - 00:00
Cognova Consulting, Inc. of Atlanta Georgia Announces New Interns Joining Their Executive Coaching and Mentoring Team

Cognova Consulting, Inc. is proud to announce and welcome Roxanna Litow and Simone Alexander as its new counselors-in-training. Cognova is a premiere executive coaching and leadership development company based in Atlanta Georgia. As their motto indicates ; they are specialist at "coaching great minds."

(Vocus) July 15, 2010

Cognova Consulting, Inc. is proud to announce and welcome Roxanna Litow and Simone Alexander as its new counselors-in-training. Cognova is a premiere executive coaching and leadership development company based in Atlanta Georgia. As their motto indicates ; they are specialist at "coaching great minds."

Roxanna brings with her nearly twenty years of business experience in sales and marketing, primarily in the mortgage banking industry where she was a consistent national top producer and recipient of various President’s awards. Roxanna holds a masters degree in Consumer Science from Colorado State University and will be graduating in May 2011 with a masters degree in Marriage and Family Therapy from Richmont Graduate University in Atlanta.

Simone is an experienced educator at the collegiate level and has nearly twenty years of experience in the business and finance industries. Simone holds a masters degree in Business Administration from National University in LaJolla, California and will be graduating in May 2011 with a masters degree in Marriage and Family Therapy from Richmont Graduate University in Atlanta.

“We are delighted Roxie and Simone have joined us at Cognova Consulting,” said Dr. Marie Loscavio. “These two high professionals will bring a wealth of talent to our company.”

According to Laura Hahn, “Roxie and Simone are accomplished business women who are on a fast learning curve in the counseling field. Their contribution to our work is already evident.”

Cognova Consulting, Inc., atop coaching, consulting, and counseling company founded on the philosophy that learning is the core competency for all development, helps individuals transform the way they think, feel, and act. With a wealth of clinical and organizational experience, Cognova Consulting, Inc. engages emergent business leaders in self and organizational transformational development. Cognova Consulting, Inc, is a women-owned business based in Atlanta.

To learn more about Cognova's Executive Coaching and Mentoring program; please visit our website. Just Click Here.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebexecutive_coaching/executive_mentoring/prweb4249154.htm

Beaufurn's All-Weather South Coast Collection is 100% American Made and Environmentally Friendly

Thu, 07/15/2010 - 00:00
Beaufurn's All-Weather South Coast Collection is 100% American Made and Environmentally Friendly

Beaufurn, LLC is proud to announce the arrival of its new all weather furniture, the South Coast Collection, starting from July 2010. This furniture collection is 100% American made in North Carolina.

(PRWEB) July 15, 2010

Beaufurn, LLC (www.Beaufurn.com) is proud to announce the arrival of the company new all weather furniture collection, The South Coast Collection for Summer of 2010.

In an industry where many companies have moved production overseas, Beaufurn has remained true to its vision: developing high quality, beautiful, sustainable custom furniture in the U.S.A. And that's exactly what they've accomplished with their new South Coast Collection.

The rich grain of beautiful Carolina cypress is just one of the strikingly attractive attributes of the new South Coast Collection of all weather furniture by Beaufurn, LLC. Manufactured from Forest Stewardship Council (FSC) Certified Cypress harvested from the shores of North and South Carolina, the South Coast Collection is 100% American made in North Carolina. Cushions are filled with soybean-based foam, which is a sustainable, renewable resource that provides cushioning comparable to oil-based foam products found on the market today. These beautifully crafted pieces can be ordered in any of the Sherwin Williams new environmentally friendly stain colors or in seven standard finishes available through Beaufurn.

"The South Coast Collection is the epitome of excellent design, top quality American craftsmanship and sustainable materials," says Bill Bongaerts, president of Beaufurn, LLC. "The breadth and versatility of the line can enhance many environments."

The South Coast collection’s line consists of dining tables, bar tables, chairs, armchairs, barstools, modular lounge pieces, benches and occasional tables. Beaufurn offers 7 standard finishes while any of the Sherwin Williams outdoor paint or stain finishes also available.

The collection is finished in a multi-step process utilizing water-based environmentally friendly exterior paint or stain by Sherwin Williams. Other features include mildew resistance and UV protective coatings that comply with air quality restrictions

Extremely durable with a welcoming, residential feel, Beaufurn's South Coast Collection is modular and customizable for indoor and outdoor use.

The new South Coast All Weather Furniture Collection is available to be ordered online through Beaufurn's website.

About Beaufurn

Founded in 1996 and headquartered in Winston-Salem, North Carolina, Beaufurn, LLC supplies high-quality, innovatively designed furnishing solutions to hotels, restaurants, universities, airports, food courts, coffee shops and commercial customers worldwide.

Beaufurn specializes in custom hotel furniture, restaurant furniture, restaurant chairs, bistro tables, all weather furniture. When selecting and designing furniture for your hotel, restaurant, bistro, bar, night club, lounge, café, patio, country club etc., quality and durability are paramount. For years, Beaufurn has been manufacturing distinctive custom wholesale commercial furniture for leading businesses and institution around the world. Beaufurn’s furniture is American-made, produced in North Carolina to exacting standards, yet available at economical wholesale price, ready for shipment to any location.

Beaufurn’s wide array of custom commercial furniture, both indoor and outdoor, is available in a variety of styles, materials, colors and fabrics, ranging from traditional to retro to cutting-edge contemporary.

Beaufurn’s nationwide clients include The Cheesecake Factory, Verizon Wireless/Cellular Sales, Universal Studios, Walt Disney, Steve Wynn Casino, Sea World and McDonald’s.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebrestaurant-furniture/commercial-furniture/prweb4153904.htm