Schedule
Exhibitor List
Venue Info
Past Participants

Sunday, September 21

8:30 – 10:00 am: Magazine Advisory Board Meeting
8:00 am– 8:00 pm: Exhibitor Move In
10:00 – 11:00 am: Finance Committee Meeting
11:00 am– 12:00 pm: Executive Committee Meeting
12:00 – 3:00 pm: Board of Directors Meeting
12:00 – 5:00 pm: Attendee Registration
3:00 – 5:00 pm: ERA Europe Board Meeting
4:00 – 4:30 pm: Nominating Committee Meeting
6:00 – 9:00 pm: ERA PAC Leadership Dinner
House of Blues Foundation Room, Mandalay Bay Hotel
A buffet dinner, cocktails, a jazz trio and high-powered networking are all on the menu. Roundtrip transportation from the Paris Hotel is provided. Sponsored by the ERA Past Chairs: Edwin Garrubbo; Jeff Knowles; Dan Danielson; Linda Goldstein; Jeff Giordano; Greg Renker; Jack Kirby, Rick Petry; and incoming chair Nathan Fagre. For more information, contact Bill McClellan.

Monday, September 22

8:00 am– 6:00 pm: Attendee Registration

9:00 am – 6:00 pm: Exhibit Hall and Asia Pavillion open
The ERA Exhibit Hall is chockfull of hundreds of marketing solutions, up-to-the-minute technologies and new services and resources to help you streamline process, reduce costs and gain new ground.

Are you looking for new markets for your products? Look East, far East! Asian countries are among the best markets for direct response retailers and ERA’s Asia Pavilion is the place to get your feet wet. With companies like Oaklawn Marketing, Tristar, TV Shopping Lab, Moulton Logistics. UQS Global, Brand Developers Inc. you’ll find everything you need to get set up for success in Japan, Hong Kong, Australia, New Zealand, India, and more!

The Asia Pavillion at the ERA Annual Convention is your gateway to new profitable opportunities and the best part is that it’s right on the show floor. No 27 hour flights! And instead of airline food, there will be breakfast and lunch on both days and a spectacular cocktail and sushi reception on Tuesday at 3:00 PM. There will even be translators on hand to help you hurdle the language barriers so the only thing standing between you and billions of consumers is your own initiative!

For more information, contact Robin Greenspan at rgreenspan@retailing.org or call 703.908.1036. The Asia Pavilion is sponsored by Oak Lawn Marketing Group, Moulton Logistics Management, TV Shopping Lab, and Tristar Products, Inc.

9:00 – 10:00 am: New! Concurrent Accreditation Courses
Developed as both a mechanism for validating accountability and value for the consumer and recognizing industry best practices, standards and principles, the ERA Accreditation Program will officially launch during the Convention. These courses will help attendees identify the educational competencies necessary for successful electronic retailing practice as well as prepare for the program’s certification exam.

• New Technologies
• Customer Care
• Fulfillment/Call Center
• Media Buying

10:00 – 11:00 am: Master Class: Looking at the Big Picture: How to Be Successful Over Multiple Channels
10:45 – 11:30 pm: Retail Council Meeting
11:30 am – 1:00 pm: General Session & Luncheon: Dennis Miller interviews Joe Abruzzese President, Advertising Sales US Networks, Discovery Channel
1:00 – 2:00 pm: Leaders Video Online Research Project
1:00 – 2:00 pm: European Self Regulation Committee Meeting
2:00 – 3:00 pm: Master Class: New Media Case Studies
2:00 – 3:00 pm: Live-Shopping Council Meeting
2:00 – 3:00 pm: International Task Force Meeting
3:00 – 4:00 pm: Government Affairs Committee Meeting
3:00 – 4:00 pm: European Government Affairs Committee Meeting
4:00 – 5:00 pm: Public Relations Committee Meeting
4:00 – 5:00 pm: DRTV 3.0: How Advanced TV Advertising Technologies Are Reshaping DRTV
5:00 – 6:00 pm: New Member/Mentor Reception
(By Invitation)
6:00 – 8:00 pm: Welcome Reception - Poolside!

Tuesday, September 23

8:00 am – 2:00 pm: Attendee Registration
9:00 am – 4:00 pm:Exhibit Hall and Asia Pavillion open

9:00 – 10:00 am: New! Concurrent Accreditation Courses

• Legal Aspects of DR Campaigns
• DRTV: Convergence
• Product Acquisition
• Advertising Agencies and Your Campaign
  

10:00 – 11:00 am: Master Class: International Emerging Markets: Core Issues
11:30 am – 1:00 pm: General Session & Luncheon: Raul Vazquez, President & CEO, Walmart.com. Interviewer: Nathan Fagre, Esq., SVP & General Counsel of ValueVision Media, Inc. & Chief Legal & Compliance Officer, ShopNBC
1:00 – 2:00 pm: Radio Council Session “The Sourcing Challenge: How to Know Where Your Web Traffic is Coming From.”
2:00 – 3:00 pm: Master Class: DRO (Online) Advertising: Understanding Analytics, search, cost-per-acquisition For DR Practitioners
3:00 – 4:00 pm: Asia Committee Meeting and Reception
4:00 pm – midnight: Exhibitor Move Out
4:00 – 5:00 pm: All Councils Meeting
7:00 pm – 9:30: ERA Awards Dinner and Ceremony
The celebratory finale, a perennial favorite, celebrates the year’s best in TV, online and radio.