Asia Committee

Overview

The Asia Committee oversees the recruitment of regional members in concert with ERA's membership department and Membership Committee. The Committee further identifies government affairs issues that affect the region or specific countries; in collaboration with the MarCom Committee, identifies research, industry data, and communications tools relevant to the region; creates a framework to identify conference speakers, topics for education, and convention attendee growth with the Meetings Committee; and develops other such policies to promote growth in the region.

Mandate

The Asia Committee, under a one-year Board-approved proposal, will grow its regional membership, develop regional- or country-specific benefits and services, formulate public relations and prospect receptions, and foster greater awareness within the region of ERA and its services and benefits. Objectives identified in the year-long Board-approved proposal include: regional membership development, creation of regional-specific services and benefits, identification of regional or country-specific government affairs or self-regulatory issues; and development of research and data information. The Committee consists of any Asian ERA member in good standing. Committee members are expected to participate in monthly teleconference calls, and attend the committee meetings at the annual and spring conferences. The Asia Committee Chairman is updated via email on all sub committees minutes and may participate on the calls. The Asia Chair may be asked to report updates of all Committee activity at the board meetings. 

Just by way of further explanation, an effective Committee has:

  • clear job description and defined goals
  • a chair who is able to involve all members in the committee work
  • members who are committed and willing to spend the needed time to accomplish their tasks
  • a sense of being part of the Association's governance body and not working in isolation
  • an understanding of time constraints and deadlines (of both the Board and staff liaisons);
  • an understanding that the Committee itself performs the work it prescribes, finances or sponsors its proposals, and that it does not make decisions; rather it advises and recommends
  • an evaluation process to assess its own achievements.

The purposes of a Program Committee are:

  • to assure that the ERA is on a course consistent with the needs of its members and the electronic retailing industry. Committees provide the leadership with informed industry member opinion. The business and professional expertise of the combined membership directs viable solutions and initiatives for the ERA management
  • to provide an organized forum for the ERA members who wish to contribute to the growth of the electronic retailing industry and of the ERA. The ERA Committees provide members with formal channels for their individual aspirations, and provide resources that are not available to individuals acting alone
  • to promote a spirit of volunteerism and activism with the membership. The ERA Committees provide an essential form of “association”. Members can actively participate in the ERA business that most directly appeals to their interests
  • to supplement the ERA Staff. The ERA Committees and their members constitute an additional “workforce” to accomplish industry-sized tasks and projects under the direction of the Association's leadership.

Finally, the duties and responsibilities include:

  • Committees shall meet, together with their staff representatives, at scheduled times during the ERA conferences and throughout the year on an as-needed basis
  • Committee Chairs are expected to work with their assigned ERA staff representative to develop objectives for the year, and may expect appropriate staff help in carrying out those objectives, within budgetary constraints
  • in the event a Committee Chair is unable to attend a Board of Directors meeting, it is his/her responsibility to find an alternate spokesperson – whether it be another Committee member or ERA Staff representative.

Staff Contact

Committee Chair

  • Scott Reid - Oak Lawn Marketing Group

Members

  • Vinod Agarwal - TVC SKYSHOP LIMITED
  • Nicole Ali - Northern Response (International), Ltd.
  • Barb Allan - Northern Response (International), Ltd.
  • Damien Allison - Creative Nations International
  • Paul Chang - TV Shopping Laboratory
  • Dennis Chiu - Body Action Enterprise Company, Ltd.
  • Edwin Garrubbo - Creative Commerce, LLC
  • Priya Ghai - Guthy-Renker
  • Robin Greenspan - Electronic Retailing Association
  • Harry Hill - Oak Lawn Marketing Group
  • Mary Ellen - Himes Venable LLP
  • Leslie Ho - Body Action Enterprise Company, Ltd.
  • Hitesh Israni - Telebrands India
  • Judd Jackson - Ellison Media Company
  • Tony Jarman - Creative Nations International
  • Stephen Jarvis - Positive Response Vision, Inc.
  • Yoram Jovani - TVP Direct
  • Ricardo Martinez - Williams Worldwide Television
  • Brendan McCarthy - Creative Nations International
  • Jessica Miranda - Industex, S.L.
  • Patrick Moulton - Moulton Logistics Management
  • Dilip Parmanand - Royal Media Creations, LLC
  • Christopher Prins - DRTV Products (PTV) Limited
  • Bill Quarless - Impact Products
  • Scott Reid - Oak Lawn Marketing Group
  • Robert Roche - Oak Lawn Marketing Group
  • David Smith - Creative Nations International
  • Kazuhiro Tabata - Prime Network, Inc.
  • Sam - Tsai Kayee Mo House CO LTD
  • Katie White - Electronic Retailing Association
  • Nomal Wijeyaratne - DRTV Products (PTV) Limited
  • Dongjie Yang - Acorn International (China)