Cable and Broadcast TV Membership

"ABC Family is a member of ERA because we believe strongly in its mission of supporting the direct response industry. Its various educational seminars, representation to governmental agencies, and work with ERSP to self-regulate our industry are invaluable and found nowhere else."
– Paul Teja, ABC Family
 

 

Selling time to long and short form direct response media buyers? Join the members below for $1,500 to help unify the industry and protect the consumer! ERA is your industry advocate. Our self-regulation program (ERSP) is another tool to help you monitor your station’s stations DR spots and programs.

 

 

 

Current ERA members in this category include:
 

 

ERA represents a vibrant community of cable and broadcast TV companies.
Join ERA’s Cable/Broadcast TV membership and you will have access to the following great opportunities:

  • Protect your business interests in Washington through unity with fellow members.
  • Have a voice in your area of the industry by joining ERA’s TV Council or any of ERA’s various councils, committees and task forces. Members are encouraged to join as many as they wish at no additional charge.
  • Be a part of the movement to level the playing field and remove “bad” marketers from the industry through the ERA Self-Regulation Program.
  • Meet your potential customers face to face at ERA’s year-round events and receive substantial savings on registration rates and exhibit booth fees at all ERA conferences and complimentary registrations to networking events and other industry shows.
  • Gain recognition as an industry leader with your complimentary copy and listing in ERA’s Buyer’s Guide (17,000 contacts) and Membership Directory (all 400 international ERA member companies).
  • Reach 20,000 c-level marketers with your company’s information and receive 30-40 percent off advertising rates and a free subscription to Electronic Retailer magazine.
  • Learn the shopping habits of your customers with the Electronic Retailing Buyer Study, the industry’s only multi-channel research, at no charge – a $500 value!
  • Track industry media trends as given by the largest media buyers in the business through ERA’s exclusive Media Performance Report Card.