Canadian Council

The ERA Canadian Council was formed in November 2008 to foster the growth of the Canadian market in the direct response industry. Those wishing to be a part of the council can contact Rob Woodruff at robw@interwood.com or ERA’s staff liaison, Robin Greenspan at rgreenspan@retailing.org.

Canadian Council Chairman:

Staff Liasion:

Coucil Members:

  • Patty Booth - Thane Direct Canada
  • Scott Brunton - Canada Post
  • Edwin Crain - Kingstar
  • Shane Danson - Northern Response (International), Ltd.
  • Steven Edelstein - The Logical Step, LLC
  • Merlynn Erasmus - SHOPTV Canada/TMGTV Productions/Torstar Media Group
  • Renee Frappier - PacNet Services, Ltd.
  • Alain Gagnon - The Shopping Channel Direct
  • Robin Greenspan - Electronic Retailing Association
  • Richard Halliday - FineLine Solutions
  • Vanessa Haltrecht - Kingstar
  • George Hung - Body Action Enterprise Company, Ltd.
  • Gord Kretz - Canada Post
  • Maria Martiniello - Corus Custom Networks
  • Nicolas Mcmonagle - Sierrasil Health, Inc.
  • Kathe Mogan-Sanz - Dream Team Direct, Inc.
  • Michael Moreau - Dream Team Direct, Inc.
  • Patrick Moulton - Moulton Logistics Management
  • Sam Nimchonok - Dream Team Direct, Inc.
  • Pauline Peng Skinner - DGA Media, Inc.
  • Joel Schaeffer - Mercury Media, Inc.
  • Kayla Schwartz - Corus Custom Networks
  • Kristy Shimamoto - Mercury Media, Inc.
  • Tiffanie Thompson - Canada Post
  • Tomiyo Turner - Electronic Retailing Association
  • Sandra White - Northern Response (International), Ltd.
  • Katie White - Electronic Retailing Association
  • Jake Willitts - Kingstar
  • Rob Woodrooffe - Interwood Direct
  • Robert Yusim - Spin Direct 

ERA Announces Creation of Canadian Council

November 6, 2008

The Electronic Retailing Association announced the formation of the ERA Canadian Council today.  “Canada has always represented a vibrant market for direct marketers,” commented Rick Petry, Interim President and CEO of the trade organization. “However, some marketers may shy away from crossing the border because they don’t understand the cultural and business nuances required to succeed there. The Canadian Council will be focused on how to create the greatest Canadian marketplace opportunity through multi-channel direct marketing including DRTV, online, print, direct mail other means.”

The council will be open to all ERA members who wish to participate and will be led in its inaugural year by 2008-2009 board of director Michael J. Moreau, CEO and Founder of Dream Team Direct and Common Sense LLC. Moreau added, “This council will hopefully draw both Canadian and international members who can help us develop the market and create economic opportunity for all.”