President, Creative, Marketing and Television Production
Jack Kirby is considered one of the most successful direct-to-consumer marketers in the world today. A product of our ever-evolving media age, Kirby’s rapid career trajectory has spanned virtually every modern media platform: print, radio, television, web and more recently the development of mobile media platforms. Beginning in his native Boston, Massachusetts, as a precocious 12-year-old preteen TV talk show host, Kirby’s fascination with media began a 30+ year odyssey that put him at the forefront of a culture shifting media explosion. In a broad-ranging career that brought him success as a TV journalist, network television executive, innovative marketing pioneer and internet entrepreneur, Kirby has helped change the way people watch and consume media, buy products—and in the process, change their lives. Currently, he serves as President of the Creative, Marketing and Television Production units of Havas Edge, the largest, integrated direct marketing advertising agency in North America. Kirby is also Co-founder and Chairman (along with actress/TV talk show host, Ricki Lake) of ALLStride.com, the breakthrough program for kids and families struggling with childhood obesity.
Jack Kirby is speaking during the “Has DRTV Met Its Demise? If Not, What’s Next for Marketers?” session on Tuesday, February 27, 10:00 a.m.-11:00 a.m., in the Mona Lisa Room.