Marinello_Peter-250x250 Peter Marinello

Director, ERSP
and VP, CBBB

Peter C. Marinello is the Director of the Advertising Self-Regulatory Council’s (ASRC) Electronic Retailing Self Regulation Program (ERSP) and a Vice President of the Council of Better Business Bureaus, Inc. (CBBB). Before joining ASRC in July 2004, Marinello had been the Associate Director at the National Advertising Division of the CBBB (“NAD”) since 2000 and a Senior Staff Attorney with NAD since March of 1993. He has written over 1,000 self-regulatory decisions on various advertising topics and products involving traditional and direct response advertising. In the course of his work, Marinello has addressed issues pertaining to new media, telemarketing, dietary supplements and nuclear energy, among others. He is a graduate of St. Johns University School of Law and has been a member of the New York State Bar since 1988.

Peter Marinello is speaking during the “How to Improve Your Better Business Bureau Rating” keynote session on Monday, February 26, 5:00 p.m.-6:00 p.m., in the Mona Lisa Room.


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