"Allstate Roadside Services has found immediate value as an active participant in the industry’s largest and most influential trade association. We appreciate the opportunity to network and learn from other industry participants, while offering to share our own multi-channel marketing success stories. Membership in the ERA is a must for any business that wants to be successful in direct response marketing."
Resources for Electronic Retailing Association Members
Welcome to the ERA Knowledge Center; your primary resource for content presented at ERA sessions and events, valuable industry research and data and news from Electronic Retailer, ERA publications and other key sources.
Do you have content to submit to the ERA Knowledge Center? Learn how. For more information on any of ERA's research and other resources, please contact tdellner at retailing dot org.
ERA Polling & Research:
-Karen Burns
Senior Vice President – Marketing, Allstate Roadside Services
